How young can we teach our children about money management and financial literacy? I think it's best to start as early as the moment they learn how to count 1,2,3! Yes, start them young for it'll be their armor to their financial freedom when they grow up. Advanced thinking much? But this is true. Our children may seem to be just worry-free, not minding anything but when you get to talk to them about just anything you'll be surprised and may end up realizing that they understand what's going on around them. Particularly nowadays, where everything is expensive due to inflation, it is much better to start talking about "Money Matters" to out kids na!
Don't know where to start? we can help the children by educating them about the importance of financial literacy. Guide them about money management. Show them the basics of how to earn, save, and spend money by showing some examples. Children can easily learn and understand with a visual guide and actual experience of it works.
In this modern age, technology can also be a big help to our children in learning. Parents can assist, guide, and explain what they wanna know more about. It will also boost a strong family relationship because of the family bonding moments shared while learning.
Pru Life UK and Prudence Foundation introduce new financial literacy online game and health awareness program for kids
Cha-Ching and SAFE STEPS Kids launch playzone for kids until August 7 at Alabang Town Center.
Cha-Ching Money Adventure Online Game is here to help! It is an online interactive game designed for kids about Earn, Save, Spend and Donate.
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| Ricci and Chloe explore Cha-Ching Money Adventures and SAFE STEPS Kids Stress Busters booth at Alabang Town Center last June 15, 2022. |
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| From Left to Right_ Pru Life UK Vice President for Community Investment & Advocacy Gizelle Camua, Regional Programmes Director of the Prudence Foundation Nicole Ngeow, Head of Operations and Program Development of Junior Achievement Philippines Krishna Alejandrino and PruLife UK President and Chief Excutive Officer Eng Teng Wong |
Leading life insurer Pru Life UK and ,Prudence Foundation, the community investment arm of Prudential Plc, have launched their newest financial literacy and health and safety awareness initiatives, Cha-Ching Money Adventures game and SAFE STEPS Kids Stress Busters with interactive on-ground activities for children in Alabang Town Center.
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Kids engage in the fun and exciting activities prepared during the official launch |
From
July 10 until August 7, parents can bring their kids aged 7 to 12 to try out
the newly launched web-based learning game, Cha-Ching
Money Adventures, to experience fun learning about key money management
concepts. They can also acquire important life-saving health and safety skills
from the SAFE STEPS Kids Stress Busters
interactive tasks, videos, and educational materials, which focus on first aid,
disaster and road safety, and mental health.
 |
Ricci and Chloe engage in the fun and exciting activities prepared during the official launch |
“The
Cha-Ching Money Adventures Game and SAFE STEPS Kids Stress Busters bring
enjoyment and encourage participation. We aim to educate and protect as many
Filipinos as we can and help them get the most out of life. Raising a
generation of financially literate and health-conscious kids will help us
achieve this goal in the long run. This is our We DO Commitment,” said Pru Life
UK President and Chief Executive Officer Eng Teng Wong.
 |
| Prudence Foundation Regional Programmes Director Nicole Ngeow delivers the opening remarks |
“Cha-Ching and SAFE STEPS Kids are two core programmes of Prudence Foundation that aim to bring safety and protection to communities across Asia and Africa, through sustainable, long-term initiatives focused on education, health and safety. Given the unprecedented changes brought by the global pandemic in the rise of e-learning as well as the challenges and stress faced by many families across the world, we hope to make a positive contribution to the lives of children and their families with the launch of Cha-Ching Money Adventures and SAFE STEPS Kids Stress Busters,” said Nicole Ngeow Director, Prudence Foundation.
Filipino
kids get a chance to try the Cha-Ching Money Adventures game with the installed mobile devices in the playzone and are
guided by booth facilitators for a better playing experience. This activity
helps improve their money decision-making skills with the fundamental concepts
of Earn, Save, Spend and Donate within a compelling narrative
adventure. Along with the Cha-Ching band characters, they are able to better
engage with the money activities in the booth.
SAFE STEPS Kids Stress Busters encourages kids to take part in its six Stress Busters setups on how to take care of their health and features a mental health video clip. This also teaches kids essential life skills, such as first aid, disaster, and road safety.
Cha-Ching
and SAFE STEPS are Prudence Foundation’s notable award-winning initiatives.
Cha-Ching provides kids with the knowledge and tools to make informed financial
decisions. Cha-Ching Money Adventures is the latest addition to the Cha-Ching
ecosystem that was created in 2011, in cooperation with Cartoon Network, the
leading children’s television channel in Asia Pacific. SAFE STEPS Kids, on the
other hand, is a multi-platform educational and awareness-building programme on
life-saving techniques for natural disasters, road safety and first aid. The
programme partners with Cartoon Network and International Federation of Red
Cross and Red Crescent Societies (IFRC).
The
Cha-Ching Money Adventures online game will be made available on the official
Cha-Ching website, www.cha-ching.com, and SAFE STEPS Kids Stress Busters mental
health video can be viewed on the SAFE STEPS Kids website at
www.safestepskids.com.
To know more about Pru Life UK and Prudence Foundation, please visit www.prulifeuk.com.ph
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