The Latest


Hayeeee everyone! I know, I know... that it's been a while since my last blog post. I've been extra busy with life happenings, and side biz but still, wishing and cheering that may we all have an Awesome Year ahead! Allow me to start this year's post with Bang! As STI's Talent Search Finals are on! 

STI Fosters Student Development Through Holistic Education

Shaping the youth goes beyond classroom learning as academic institutions now offer a wide array of extra-curricular activities to help build character and better prepare students for the real world. As one of the country’s biggest educational institutions, STI has also adopted this mindset as they apply a holistic education approach within its Enrollment to Employment (E2E) System.

With its dedication to produce well-balanced and highly talented graduates, STI has developed specialized extra-curricular programs that allow students to hone and exhibit their talents inside and outside of their respective courses.

One of its student development programs is its long-running STI Talent Search which for School Year 2022-2023 has now returned to its grand physical format. Back from a brief pause during the pandemic, the event showcases the talents and fosters collaboration of its students nationwide.

Students from STI campuses in different parts of the country gathered in a whole-day celebration of talents, skills, and achievements that upholds STI’s thrust towards excellence on January 13, 2023, at the Star City and Aliw Theater in Pasay City, Metro Manila.  

Several competitions were held simultaneously at the Aliw Theater and Star City featuring the finest student musicians, dancers, heartthrobs, and darlings to compete in this year's Singing Idol (solo singing competition), Battle of the Bands (band competition), Hataw Sayaw (dance competition), and the much-awaited Search for Mr. and Ms. STI 2022.

The STI Talent Search is only one of the student programs lined-up for the school year as the institution prepares to welcome the upcoming Second Semester with more exciting and network-wide educational activities all geared towards holistic development.

Talent Search


Snaps from STI Singing Idol



Battle of the Bands


Hataw Sayaw
STI Balayan 4213 Extreme

STI Tagum Naistanera Dance Company

STI Caloocan Break The Rulez

STI Malolos Republika Uno

STI Ormoc Project Atmos

STI Calamba All Out

STI Negros Lil Giants

 STI San Jose Damara

Mr. and Ms. STI 2022


Mr. & Ms. STI - Photo credit: STI Official Facebook Page
Visit STI Official Facebook Page for more details and complete list of winners

Singing Idol Winners

STI Koronadal - Kathryn Muyco Dedase 1st Runner-up
Photo credit: STI Official Facebook Page
STI Tanauan - Gomez Lee Marcelino 2nd Runner-up
Photo credit: STI Official Facebook Page
 
STI Fairview - Piolo Hermida Valdez STI Singing Idol 2022 National Champion
Photo credit: STI Official Facebook Page

Battle of the Bands Winners
Notepad Band STI Balayan STI Battle of the Bands 2nd Runner-up
Photo credit: STI Official Facebook Page

Barikan Band STI Balagtas  STI Battle of the Bands 1st Runner-up
Photo credit: STI Official Facebook Page

The Alia Rebuild STI Lucena STI Battle of The Bands National Champion 2022
Photo credit: STI Official Facebook Page

All Out STI Calamba  STI Hataw Sayaw 2022 2nd runner-up

My thoughts/review about All Out: Energy Kung Energy! 
May Lifting Pang Ganap, Pak na Pak!


Project Atmos STI Ormoc STI Hataw Sayaw 2022 1st runner-up

My thoughts/review about Project Atmos: Anlinis!!!
Anlinis ng galaw, anlinis ng costume, at ang linis ng mga face! Its a yes for me. char!



Lil Giants  STI Negros STI Hataw Sayaw 2022 National Champion

My thoughts/review about Lil Giants: Honestly, this group is my second fave! charot on the side! Naitawid nila ang theme. Pasok na pasok sa 39ish Anniversary ang choice of songs. yes, lakas makabagets!  Neat din ang costume. Actually naenjoy ko ang performance nila talaga pero ayoko aminin at mahahalata ang age hahahaha :P

STIers get to enjoy the entire theme park for one whole day, plus, performances from celebrity guests were lined up too.




Oh, diba ang saya? I'm sure STIers had a fun-filled day talaga as they celebrate na din their 39th year anniversary! I know because I was there too! Thank You STI College for having us!

For almost 40 remarkable years of developing students’ potential through academic and extra-curricular activities, STI has always been innovative in providing our students with strong learning experiences to become well-rounded individuals, said Aisa Hipolito, STI Vice President for Academics.

Among the activities for the 2nd Semester are Tagisan ng Talino and Tagisan ng Sining which include academic competitions like Think Quest (team quiz bee), CodeFest (mobile app development), Mix n’ Flair (flair bartending), Travelogue (tour guiding), Chef Xpress (cooking competition), Shutter’s Best (photography), and Director’s Cut (video making), among others.

Students and the public alike can look back at the best of the STI student development programs and what’s in store this second semester on www.sti.edu



Thanks for reading my blog and feel free to leave comments.
To get the latest update, follow me on my social media accounts.

STI Talent Search 2022 Finale


Hayeeee everyone! I know, I know... that it's been a while since my last blog post. I've been extra busy with life happenings, and side biz but still, wishing and cheering that may we all have an Awesome Year ahead! Allow me to start this year's post with Bang! As STI's Talent Search Finals are on! 

STI Fosters Student Development Through Holistic Education

Shaping the youth goes beyond classroom learning as academic institutions now offer a wide array of extra-curricular activities to help build character and better prepare students for the real world. As one of the country’s biggest educational institutions, STI has also adopted this mindset as they apply a holistic education approach within its Enrollment to Employment (E2E) System.

With its dedication to produce well-balanced and highly talented graduates, STI has developed specialized extra-curricular programs that allow students to hone and exhibit their talents inside and outside of their respective courses.

One of its student development programs is its long-running STI Talent Search which for School Year 2022-2023 has now returned to its grand physical format. Back from a brief pause during the pandemic, the event showcases the talents and fosters collaboration of its students nationwide.

Students from STI campuses in different parts of the country gathered in a whole-day celebration of talents, skills, and achievements that upholds STI’s thrust towards excellence on January 13, 2023, at the Star City and Aliw Theater in Pasay City, Metro Manila.  

Several competitions were held simultaneously at the Aliw Theater and Star City featuring the finest student musicians, dancers, heartthrobs, and darlings to compete in this year's Singing Idol (solo singing competition), Battle of the Bands (band competition), Hataw Sayaw (dance competition), and the much-awaited Search for Mr. and Ms. STI 2022.

The STI Talent Search is only one of the student programs lined-up for the school year as the institution prepares to welcome the upcoming Second Semester with more exciting and network-wide educational activities all geared towards holistic development.

Talent Search


Snaps from STI Singing Idol



Battle of the Bands


Hataw Sayaw
STI Balayan 4213 Extreme

STI Tagum Naistanera Dance Company

STI Caloocan Break The Rulez

STI Malolos Republika Uno

STI Ormoc Project Atmos

STI Calamba All Out

STI Negros Lil Giants

 STI San Jose Damara

Mr. and Ms. STI 2022


Mr. & Ms. STI - Photo credit: STI Official Facebook Page
Visit STI Official Facebook Page for more details and complete list of winners

Singing Idol Winners

STI Koronadal - Kathryn Muyco Dedase 1st Runner-up
Photo credit: STI Official Facebook Page
STI Tanauan - Gomez Lee Marcelino 2nd Runner-up
Photo credit: STI Official Facebook Page
 
STI Fairview - Piolo Hermida Valdez STI Singing Idol 2022 National Champion
Photo credit: STI Official Facebook Page

Battle of the Bands Winners
Notepad Band STI Balayan STI Battle of the Bands 2nd Runner-up
Photo credit: STI Official Facebook Page

Barikan Band STI Balagtas  STI Battle of the Bands 1st Runner-up
Photo credit: STI Official Facebook Page

The Alia Rebuild STI Lucena STI Battle of The Bands National Champion 2022
Photo credit: STI Official Facebook Page

All Out STI Calamba  STI Hataw Sayaw 2022 2nd runner-up

My thoughts/review about All Out: Energy Kung Energy! 
May Lifting Pang Ganap, Pak na Pak!


Project Atmos STI Ormoc STI Hataw Sayaw 2022 1st runner-up

My thoughts/review about Project Atmos: Anlinis!!!
Anlinis ng galaw, anlinis ng costume, at ang linis ng mga face! Its a yes for me. char!



Lil Giants  STI Negros STI Hataw Sayaw 2022 National Champion

My thoughts/review about Lil Giants: Honestly, this group is my second fave! charot on the side! Naitawid nila ang theme. Pasok na pasok sa 39ish Anniversary ang choice of songs. yes, lakas makabagets!  Neat din ang costume. Actually naenjoy ko ang performance nila talaga pero ayoko aminin at mahahalata ang age hahahaha :P

STIers get to enjoy the entire theme park for one whole day, plus, performances from celebrity guests were lined up too.




Oh, diba ang saya? I'm sure STIers had a fun-filled day talaga as they celebrate na din their 39th year anniversary! I know because I was there too! Thank You STI College for having us!

For almost 40 remarkable years of developing students’ potential through academic and extra-curricular activities, STI has always been innovative in providing our students with strong learning experiences to become well-rounded individuals, said Aisa Hipolito, STI Vice President for Academics.

Among the activities for the 2nd Semester are Tagisan ng Talino and Tagisan ng Sining which include academic competitions like Think Quest (team quiz bee), CodeFest (mobile app development), Mix n’ Flair (flair bartending), Travelogue (tour guiding), Chef Xpress (cooking competition), Shutter’s Best (photography), and Director’s Cut (video making), among others.

Students and the public alike can look back at the best of the STI student development programs and what’s in store this second semester on www.sti.edu



Thanks for reading my blog and feel free to leave comments.
To get the latest update, follow me on my social media accounts.
AIA Philippines Future Scholar
Unlock your child's potential with Future Scholar

As poet and philosopher Rumi once eloquently said, “raise your words, not your voice. It is rain that grows flowers, not thunder.” Parenting is a challenging journey, and the truth is that nobody has everything figured out. One parenting style might suit others best, and some might favor other methods.

However, children respond better to a calm demeanor, so it’s best to avoid dealing with them with anger. Gentle parenting is a transformative style that can help you raise confident, independent, and, most importantly, happy children. This method involves empathy, respect, understanding, and setting healthy boundaries.



A Simple Guide to Gentle Parenting


How can you incorporate gentle parenting into your daily life? Here are helpful tips to create a healthy relationship with your kids:

1.    Comment on the action, not the person. When speaking to your child, try to separate the action from the person. Instead of saying, “you’re being mean to your brother,” rephrase it and instead say, “I don’t think your brother appreciates what you did. Let’s try something else and see how he responds.”

The former is focused on the child, while the second is focused on the action. Focusing on the action removes the finger pointing and blame, and emphasizes what he is doing wrong.

2.    Walk the talk. Children follow what you do, not what you say. If you want your children to become kind and respectful, you should model all kinds of kindness. You should not only teach them how to be kind to others but also to themselves.

One way to do this is by showing them how to do it. If you and your spouse are arguing, do it privately. Always be respectful to each other in your child’s presence. Exemplify kindness to yourself by taking care of your mind and body.

3. Reinforce positive action. Instead of saying no and making your child feel bad, try a different approach, set clear boundaries, and focus on the action that you are asking of your child.

One approach to try is by stressing the desired positive action, rather than asking them to stop the negative action. If your child is being rough to other children in the playground or at school, you can try saying, “be more gentle with the other kids,” instead of yelling “stop that!” Treating them with kindness will encourage them to pass it forward. 

4. Support their dreams. Gentle parenting involves a better understanding of your child’s hopes and aspirations. Show interest and nurture their interest and passion. Help them make their visions become reality by preparing for their future needs.

All parents, in their great love for their children, want to give them everything they need, and most especially help them fulfill their dreams. Unfortunately, supporting these dreams can be costly. But with AIA Philippines’ Future Scholar, any parent who wishes to make those aspirations happen can be within reach. Future Scholar is an insurance product that gives guaranteed cash payouts that can help fulfill your child’s ambitions. There’s no better way to show your love for your child than ensuring that you can provide for their dream, no matter what happens in life.

Aside from guaranteed savings, Future Scholar has an investment component so you can look out for your child financially even after they graduate from college. Moreover, you can choose to build your child’s savings funds in five years or until he reaches the age of 17.

In addition, Future Scholar gives you peace of mind. Whatever happens, your child will have money set aside for his future needs. Aside from that, your child or your chosen beneficiary can also be entitled to an additional lump-sum cash benefit should anything untoward happen to you.

“We know that the pandemic and the volatile economy has made everyone insecure about their savings. As a parent myself, I understand every parent’s desire to ensure that there are guaranteed benefits intended for their child’s future,” said Tennyson Paras, AIA Philippines’ Head of Products. “And this is what we had in mind when our Products Team designed AIA Future Scholar. We wanted to make sure that no matter what happens, a healthier, longer and better life awaits our children.”

Click here if you want to know more about Future Scholar and how it can help you support your child in fulfilling his dreams.


To get the latest update, follow me on my social media accounts.
  • Thursday, December 08, 2022

A Simple Guide to Gentle Parenting

AIA Philippines Future Scholar
Unlock your child's potential with Future Scholar

As poet and philosopher Rumi once eloquently said, “raise your words, not your voice. It is rain that grows flowers, not thunder.” Parenting is a challenging journey, and the truth is that nobody has everything figured out. One parenting style might suit others best, and some might favor other methods.

However, children respond better to a calm demeanor, so it’s best to avoid dealing with them with anger. Gentle parenting is a transformative style that can help you raise confident, independent, and, most importantly, happy children. This method involves empathy, respect, understanding, and setting healthy boundaries.



A Simple Guide to Gentle Parenting


How can you incorporate gentle parenting into your daily life? Here are helpful tips to create a healthy relationship with your kids:

1.    Comment on the action, not the person. When speaking to your child, try to separate the action from the person. Instead of saying, “you’re being mean to your brother,” rephrase it and instead say, “I don’t think your brother appreciates what you did. Let’s try something else and see how he responds.”

The former is focused on the child, while the second is focused on the action. Focusing on the action removes the finger pointing and blame, and emphasizes what he is doing wrong.

2.    Walk the talk. Children follow what you do, not what you say. If you want your children to become kind and respectful, you should model all kinds of kindness. You should not only teach them how to be kind to others but also to themselves.

One way to do this is by showing them how to do it. If you and your spouse are arguing, do it privately. Always be respectful to each other in your child’s presence. Exemplify kindness to yourself by taking care of your mind and body.

3. Reinforce positive action. Instead of saying no and making your child feel bad, try a different approach, set clear boundaries, and focus on the action that you are asking of your child.

One approach to try is by stressing the desired positive action, rather than asking them to stop the negative action. If your child is being rough to other children in the playground or at school, you can try saying, “be more gentle with the other kids,” instead of yelling “stop that!” Treating them with kindness will encourage them to pass it forward. 

4. Support their dreams. Gentle parenting involves a better understanding of your child’s hopes and aspirations. Show interest and nurture their interest and passion. Help them make their visions become reality by preparing for their future needs.

All parents, in their great love for their children, want to give them everything they need, and most especially help them fulfill their dreams. Unfortunately, supporting these dreams can be costly. But with AIA Philippines’ Future Scholar, any parent who wishes to make those aspirations happen can be within reach. Future Scholar is an insurance product that gives guaranteed cash payouts that can help fulfill your child’s ambitions. There’s no better way to show your love for your child than ensuring that you can provide for their dream, no matter what happens in life.

Aside from guaranteed savings, Future Scholar has an investment component so you can look out for your child financially even after they graduate from college. Moreover, you can choose to build your child’s savings funds in five years or until he reaches the age of 17.

In addition, Future Scholar gives you peace of mind. Whatever happens, your child will have money set aside for his future needs. Aside from that, your child or your chosen beneficiary can also be entitled to an additional lump-sum cash benefit should anything untoward happen to you.

“We know that the pandemic and the volatile economy has made everyone insecure about their savings. As a parent myself, I understand every parent’s desire to ensure that there are guaranteed benefits intended for their child’s future,” said Tennyson Paras, AIA Philippines’ Head of Products. “And this is what we had in mind when our Products Team designed AIA Future Scholar. We wanted to make sure that no matter what happens, a healthier, longer and better life awaits our children.”

Click here if you want to know more about Future Scholar and how it can help you support your child in fulfilling his dreams.


To get the latest update, follow me on my social media accounts.



How to Craft an Effective Video Marketing Strategy for Social Media

 

If you’re here, it’s definitely because you recognize the importance of video marketing in today's marketing industry. Brands can no longer get by using written content and images alone—nowadays, that’s uninteresting and unengaging for consumers who are inundated with live streaming, augmented reality, reels, stories, and more.

Video marketing is expected to become more essential and relevant than ever in the coming years as people more people opt to watch rather than read content. A recent study found that 92.1% of the global population consumes digital video content weekly. Meanwhile, mobile video consumption has increased to 100% Year-on-Year.

As a marketer, a business, or a social media management agency in the Philippines that plans to leverage social media for promotion, this is something that you need to take note of—and be part of ASAP.

The Benefits of Video Marketing for Social Media


Still not convinced? Check out these five benefits of using video in your social media marketing:

  1. Increased engagement
  2. More diverse content
  3. More opportunities for virality
  4. Greater reach
  5. Enhanced credibility


Let’s take a more in-depth look at each of these benefits.


1. Increased engagement. 
One of the main goals of social media marketing is to increase engagement with your content. Video is one of the most engaging types of content available, so it makes sense to incorporate it into your strategy.

In fact, video is so effective that it’s been known to increase engagement by up to 80%. That’s a huge increase that can help you reach your social media goals.

2. More diverse content. If you’re only posting text or images, you’re missing out on the chance to reach more followers with different types of content. Video can help you diversify your content and reach new people.

3. More opportunities for virality. Viral videos are a goldmine for social media marketers. When a video goes viral, it can quickly increase your reach and engagement.

Interestingly, video is more likely to go viral than other types of content. Social videos generate 1200% more shares than text and images combined.

4. Greater reach. Not only is video more likely to go viral, but it’s also more likely to be seen by a wider audience. That’s because social media users are more likely to watch a video than read a post or view an image.

Facebook videos are watched by over 100 million people every day. So if you’re looking to reach a large audience, video is the way to go.

5. Enhanced credibility. When you use video in your social media marketing, you can enhance your brand’s credibility. That’s because videos give you the chance to show off your expertise and build trust with your audience.

For example, if you’re a personal trainer, you could post videos of workout tips. Or if you’re a chef, you could share cooking tutorials. These types of videos will help you establish yourself as an authority in your industry.

As you can see, there are many benefits of using video in your social media marketing. So if you’re not already incorporating video into your strategy, now is the time to start.

Fortunately, it's not too late. You can start now and reap the benefits! Simply follow our guide to learn the ins and outs of video marketing, including how to decide which type of video you need and how to distribute it. Discover everything you need by browsing below!

7 Steps to Creating a Successful Video Marketing Strategy for Social Media



Step 1: Know Your Objectives. 
Before you start creating videos, it's important to know what you want to achieve with your social media video strategy.

Are you looking to generate more leads? Drive more traffic to your website? Increase brand awareness

Once you know your objectives, you can create videos that are laser-focused on achieving those goals.

Step 2: Identify Your Target Audience. Who are you making these videos for? It's important to keep your target audience in mind when creating social media videos.

Think about their age, gender, location, interests, and pain points. The more you know about your target audience, the better you can target your videos to them.

Step 3: Decide What Type of Videos to Create. There are endless possibilities when it comes to the types of videos you can create. But not all videos are created equal.

Some videos perform better on certain social media platforms than others. And some types of videos are better suited to achieving certain objectives.

To get started, here are a few ideas for videos you can create:

  • Product videos
  • Tutorial videos
  • Customer testimonial videos
  • Brand story videos
  • Expert tip videos
  • Q&A videos

Step 4: Create a Video Production Plan. Once you know what types of videos you're going to create, it's time to start planning your video production.

Creating a video production plan will help you stay organized and on track. Plus, it will save you time and money in the long run.

Your production plan should include:
  • A shooting schedule
  • A list of locations
  • A cast and crew list
  • A budget
  • A timeline

Step 5: Invest in High-Quality Video Equipment. If you want your videos to look professional, you need to invest in high-quality video equipment.

While you don't need to break the bank, it's important to get a good camera, microphone, and lighting setup.

Step 6: Shoot and Edit Your Videos. Once you have all your equipment, it's time to start shooting your videos.

If you're not confident in your editing skills, there are plenty of great video editing software programs out there that can help you put together a professional-looking video.

Step 7: Promote Your Videos. Just because you've created a great video doesn't mean people will see it. You need to promote your videos if you want them to be successful.

There are several ways to promote your videos, including:
  • Posting them on your social media channels
  • Embedding them on your website or blog
  • Sending them to your email list
  • Paid advertising

Step 8: Analyze Your Results. After you've promoted your videos, it's important to analyze your results so you can see what's working and what's not.

Most social media platforms have built-in analytics that you can use to track your video views, engagement, and reach.

You can also use Google Analytics to track how many people are watching your videos and where they're coming from.

Once you have your data, take a look at your goals and see if you've achieved them. If not, don't be discouraged. Just take what you've learned and try again.

Creating a social media video marketing strategy doesn't have to be complicated. By following these steps, you can create videos that help you achieve your marketing goals.


To get the latest update, follow me on my social media accounts.
  • Thursday, November 24, 2022

How to Craft an Effective Video Marketing Strategy for Social Media




How to Craft an Effective Video Marketing Strategy for Social Media

 

If you’re here, it’s definitely because you recognize the importance of video marketing in today's marketing industry. Brands can no longer get by using written content and images alone—nowadays, that’s uninteresting and unengaging for consumers who are inundated with live streaming, augmented reality, reels, stories, and more.

Video marketing is expected to become more essential and relevant than ever in the coming years as people more people opt to watch rather than read content. A recent study found that 92.1% of the global population consumes digital video content weekly. Meanwhile, mobile video consumption has increased to 100% Year-on-Year.

As a marketer, a business, or a social media management agency in the Philippines that plans to leverage social media for promotion, this is something that you need to take note of—and be part of ASAP.

The Benefits of Video Marketing for Social Media


Still not convinced? Check out these five benefits of using video in your social media marketing:

  1. Increased engagement
  2. More diverse content
  3. More opportunities for virality
  4. Greater reach
  5. Enhanced credibility


Let’s take a more in-depth look at each of these benefits.


1. Increased engagement. 
One of the main goals of social media marketing is to increase engagement with your content. Video is one of the most engaging types of content available, so it makes sense to incorporate it into your strategy.

In fact, video is so effective that it’s been known to increase engagement by up to 80%. That’s a huge increase that can help you reach your social media goals.

2. More diverse content. If you’re only posting text or images, you’re missing out on the chance to reach more followers with different types of content. Video can help you diversify your content and reach new people.

3. More opportunities for virality. Viral videos are a goldmine for social media marketers. When a video goes viral, it can quickly increase your reach and engagement.

Interestingly, video is more likely to go viral than other types of content. Social videos generate 1200% more shares than text and images combined.

4. Greater reach. Not only is video more likely to go viral, but it’s also more likely to be seen by a wider audience. That’s because social media users are more likely to watch a video than read a post or view an image.

Facebook videos are watched by over 100 million people every day. So if you’re looking to reach a large audience, video is the way to go.

5. Enhanced credibility. When you use video in your social media marketing, you can enhance your brand’s credibility. That’s because videos give you the chance to show off your expertise and build trust with your audience.

For example, if you’re a personal trainer, you could post videos of workout tips. Or if you’re a chef, you could share cooking tutorials. These types of videos will help you establish yourself as an authority in your industry.

As you can see, there are many benefits of using video in your social media marketing. So if you’re not already incorporating video into your strategy, now is the time to start.

Fortunately, it's not too late. You can start now and reap the benefits! Simply follow our guide to learn the ins and outs of video marketing, including how to decide which type of video you need and how to distribute it. Discover everything you need by browsing below!

7 Steps to Creating a Successful Video Marketing Strategy for Social Media



Step 1: Know Your Objectives. 
Before you start creating videos, it's important to know what you want to achieve with your social media video strategy.

Are you looking to generate more leads? Drive more traffic to your website? Increase brand awareness

Once you know your objectives, you can create videos that are laser-focused on achieving those goals.

Step 2: Identify Your Target Audience. Who are you making these videos for? It's important to keep your target audience in mind when creating social media videos.

Think about their age, gender, location, interests, and pain points. The more you know about your target audience, the better you can target your videos to them.

Step 3: Decide What Type of Videos to Create. There are endless possibilities when it comes to the types of videos you can create. But not all videos are created equal.

Some videos perform better on certain social media platforms than others. And some types of videos are better suited to achieving certain objectives.

To get started, here are a few ideas for videos you can create:

  • Product videos
  • Tutorial videos
  • Customer testimonial videos
  • Brand story videos
  • Expert tip videos
  • Q&A videos

Step 4: Create a Video Production Plan. Once you know what types of videos you're going to create, it's time to start planning your video production.

Creating a video production plan will help you stay organized and on track. Plus, it will save you time and money in the long run.

Your production plan should include:
  • A shooting schedule
  • A list of locations
  • A cast and crew list
  • A budget
  • A timeline

Step 5: Invest in High-Quality Video Equipment. If you want your videos to look professional, you need to invest in high-quality video equipment.

While you don't need to break the bank, it's important to get a good camera, microphone, and lighting setup.

Step 6: Shoot and Edit Your Videos. Once you have all your equipment, it's time to start shooting your videos.

If you're not confident in your editing skills, there are plenty of great video editing software programs out there that can help you put together a professional-looking video.

Step 7: Promote Your Videos. Just because you've created a great video doesn't mean people will see it. You need to promote your videos if you want them to be successful.

There are several ways to promote your videos, including:
  • Posting them on your social media channels
  • Embedding them on your website or blog
  • Sending them to your email list
  • Paid advertising

Step 8: Analyze Your Results. After you've promoted your videos, it's important to analyze your results so you can see what's working and what's not.

Most social media platforms have built-in analytics that you can use to track your video views, engagement, and reach.

You can also use Google Analytics to track how many people are watching your videos and where they're coming from.

Once you have your data, take a look at your goals and see if you've achieved them. If not, don't be discouraged. Just take what you've learned and try again.

Creating a social media video marketing strategy doesn't have to be complicated. By following these steps, you can create videos that help you achieve your marketing goals.


To get the latest update, follow me on my social media accounts.

Mapúa and Cambridge Centre for Alternative Finance joint program poised to advance fintech industry 



 
Mapúa University has led the charge in elevating the country’s financial technology (fintech) segment with its new Fintech and Regulatory Innovation (FTRI) program, with content powered by the Cambridge Centre for Alternative Finance (CCAF) of the University of Cambridge Judge Business School, and in partnership with Fintech Alliance.Ph (FTAP).

Mapúa’s FTRI program is the first off-campus Cambridge Fintech and Regulatory Innovation in the ASEAN region that has localized content tailored to the Philippine setting.

 
 




The online tutor-led program, which runs for nine weeks, will enable senior policymakers, central bank regulators, security agencies, and finance officers to formulate evidence-based regulatory, supervisory, and policy responses that can manage the growth and utilization of fintech.

Given the breadth and widespread acceptance of fintech systems in the local and international market, we, at Mapúa, believe that the program we are offering can help senior policymakers, administrative officials, and key leaders more effectively direct and oversee the fintech sector, said Dr. Reynaldo B. Vea, president, and chief executive officer of Mapúa University. 

We hope that through Mapúa’s Fintech and Regulatory Innovation (FTRI) program, which is powered by CCAF of the University of Cambridge Judge Business School, and in partnership with FTAP, we can help enable the administration and business leaders to create standardized measures, and appropriate safety nets that will safeguard the economy, enterprises, and consumers as fintech continues to evolve and grow, 

Unlike other programs that only teach fintech fundamentals, the university’s FTRI certificate course tackles hard-hitting regulation concerns such as regulatory responses, innovation offices, regulatory and supervisory technologies, regulatory reforms, and international cooperation.

It will also cover essential topics such as fintech innovation, digital assets, digital lending and capital raising, regulatory technologies (Regtech), insurance technologies (Insurtech), and a capstone project. 

The idea for this course is an outcome of conversations we’ve had with regulators over the past few years about a dilemma we felt they were increasingly struggling to resolve. They recognize that technological innovations can introduce new risks within the financial system. A fundamental challenge in resolving this dilemma is a growing knowledge gap between technological innovators and regulators about the technologies and business models introduced by fintech, said Prof. Robert Wardrop, Director & Co-founder of CCAF.

This program is unique because we bring together industry practitioners, regulators, and policymakers, as well as academics in the field. We will explore and gather perspectives from different countries in relation to fintech market development enabling participants to find the answers to challenges they face in their jurisdiction, he added.

Pre-register for the FTRI Program here



The fully online program will have a one-hour synchronous class once a week and asynchronous lessons for the rest of the week. It will commence in April 2023 and conclude with capstone project presentations by June 2023. At the end of the program, successful graduates will receive a certificate from Mapúa University, bearing the names of CCAF and FTAP. Aside from the application form, interested participants should submit an endorsement letter from their employers. For inquiries on the FTRI program, please email ftriprogram@mapua.edu.ph

Mapúa University is the leading technological and engineering university in the Philippines. It is among the four Philippine universities listed in the Times Higher Education (THE) World University Rankings (WUR) 2023.




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Mapúa and Cambridge Centre for Alternative Finance joint program poised to advance fintech industry

Mapúa and Cambridge Centre for Alternative Finance joint program poised to advance fintech industry 



 
Mapúa University has led the charge in elevating the country’s financial technology (fintech) segment with its new Fintech and Regulatory Innovation (FTRI) program, with content powered by the Cambridge Centre for Alternative Finance (CCAF) of the University of Cambridge Judge Business School, and in partnership with Fintech Alliance.Ph (FTAP).

Mapúa’s FTRI program is the first off-campus Cambridge Fintech and Regulatory Innovation in the ASEAN region that has localized content tailored to the Philippine setting.

 
 




The online tutor-led program, which runs for nine weeks, will enable senior policymakers, central bank regulators, security agencies, and finance officers to formulate evidence-based regulatory, supervisory, and policy responses that can manage the growth and utilization of fintech.

Given the breadth and widespread acceptance of fintech systems in the local and international market, we, at Mapúa, believe that the program we are offering can help senior policymakers, administrative officials, and key leaders more effectively direct and oversee the fintech sector, said Dr. Reynaldo B. Vea, president, and chief executive officer of Mapúa University. 

We hope that through Mapúa’s Fintech and Regulatory Innovation (FTRI) program, which is powered by CCAF of the University of Cambridge Judge Business School, and in partnership with FTAP, we can help enable the administration and business leaders to create standardized measures, and appropriate safety nets that will safeguard the economy, enterprises, and consumers as fintech continues to evolve and grow, 

Unlike other programs that only teach fintech fundamentals, the university’s FTRI certificate course tackles hard-hitting regulation concerns such as regulatory responses, innovation offices, regulatory and supervisory technologies, regulatory reforms, and international cooperation.

It will also cover essential topics such as fintech innovation, digital assets, digital lending and capital raising, regulatory technologies (Regtech), insurance technologies (Insurtech), and a capstone project. 

The idea for this course is an outcome of conversations we’ve had with regulators over the past few years about a dilemma we felt they were increasingly struggling to resolve. They recognize that technological innovations can introduce new risks within the financial system. A fundamental challenge in resolving this dilemma is a growing knowledge gap between technological innovators and regulators about the technologies and business models introduced by fintech, said Prof. Robert Wardrop, Director & Co-founder of CCAF.

This program is unique because we bring together industry practitioners, regulators, and policymakers, as well as academics in the field. We will explore and gather perspectives from different countries in relation to fintech market development enabling participants to find the answers to challenges they face in their jurisdiction, he added.

Pre-register for the FTRI Program here



The fully online program will have a one-hour synchronous class once a week and asynchronous lessons for the rest of the week. It will commence in April 2023 and conclude with capstone project presentations by June 2023. At the end of the program, successful graduates will receive a certificate from Mapúa University, bearing the names of CCAF and FTAP. Aside from the application form, interested participants should submit an endorsement letter from their employers. For inquiries on the FTRI program, please email ftriprogram@mapua.edu.ph

Mapúa University is the leading technological and engineering university in the Philippines. It is among the four Philippine universities listed in the Times Higher Education (THE) World University Rankings (WUR) 2023.




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Chef Gino X Kuya J
A Fine Dining Experience That Won’t Break The Bank

 

It used to be that when we hear “fine dining”, a lot of us find it automatically intimidating and expensive. Lately, the triumphant revival of our local cuisine has led to an outpour of support for Filipino restaurants within and outside the country. This also started a wave of start-up restaurants, including fine dining establishments, celebrating the unique deliciousness and boldness of our local flavors.

With this in mind, Kuya J Restaurant partnered with renowned chef, culinary consultant and instructor Gino Gonzalez to reimagine Kuya J from being a casual dining restaurant and elevating its cuisine by providing a chef-driven five-star dining experience without costing an arm and a leg. 


Kuya J collaborates with Chef Gino Gonzalez
Enjoy this new chef-inspired menu starting November 16th


At the end of the day, we want to make our customers happy no matter what background or lifestyle they come from,” shares Mr. Roy Quejada, Group COO of Kuya J Restaurant. “Everyone is welcome at Kuya J and we are glad to have found the perfect partner in Chef Gino who understood and executed our vision exceptionally well.

Chef Gino, who is also the son of the equally talented and famous chef Gene Gonzalez, used his expertise as the Culinary Arts Director and head of the Research & Development (R&D) Department at the Center for Asian Culinary Studies (CACS) to develop a new selection of dishes that you can enjoy with your friends and family.

Pataron

Patis Chicken Skin

For the new appetizers, Chef Gino created Pataron - pata and chicharon in one sinfully delicious bite featuring crunchy pieces of Kuya J’s signature Crispy Pata served with Chili Tuba Dip, whose perfect level of tanginess will complement the Crispy Pork. The Patis Chicken Skin is another perfect way to start any meal. The marinated chicken skin is fried until delightfully crunchy and served with a fish sauce-infused dip to complement its deep-fried goodness.

Spicy Hipon sa Aligue

Pinandan na Manok

For the mains, the intoxicatingly aromatic Pinandan na Manok features chunks of boneless chicken marinated in his proprietary concoction then wrapped in pandan leaves to impart the freshness of the leaves before being fried ‘til golden, juicy, and fragrant; the Spicy Hipon sa Aligue is an indulgent seafood affair with pieces of shrimp swimming in mouthwatering aligue sauce with a hint of spiciness before being topped with crispy garlic, fried shallots, and spring onions; the eye-catching Tamarind Squid is Chef Gino’s way of combining the timeless combo of sweet and sour flavors with just a little bit of heat; lastly, if you love Kuya J’s Sinigang na Tadyang ng Baka, you’ll love Chef Gino’s Crispy Tadyang ng Baka served with house-made sweet potato chips. This new must-try dish uses beef ribs slow-cooked to juicy perfection before being deep-fried until delightfully crunchy, making it the ideal partner for warm steamed rice. This unique dish will surely satisfy any craving and impress any diner.


Tamarind Squid
 
Crispy Tadyang ng Baka

 

Aside from Chef Gino’s exclusive creations, Kuya Restaurant has also revamped their iconic Crispy Pata. While improving on perfection is nearly impossible, their team managed to make it juicer and crispier than before. Enjoy more crunch with every juicy bite of their best-selling Crispy Pata with its usual house-made atsara and soy sauce-based with tuba, sugar, and local chili on the side.

A meal wouldn’t be complete without ending on a sweet note. That’s why Chef Gino pulled out all the stops to create sweet treats for groups as well as solo diners.

Banana Turon con Leche
Coco Ginumis

For those who are looking for desserts to share, diners can enjoy the Banana Turon con Leche, which takes turon on a whole new level - filling it not just with bananas, but with creamy leche flan as well. The crisp turon sits next to a scoop of coconut milk shaved ice drizzled with peanut butter cream and served with muscovado syrup on the side. Another dessert that’s good for sharing is Coco Ginumis, a light and refreshing treat made with coconut milk shaved ice topped with gulaman (jellies), muscovado syrup, and crispy pinipig. Lastly, Chef Gino also made Lecheroon, every dessert lover’s dream realized in a layer of house-made macaroons nestled on a bed of house-made vanilla sauce then topped with a generous layer of calamansi-infused flan.
Lecheroon

We want to help change people’s minds. We want to offer elevated Filipino food, a better dining experience, without sacrificing people’s budgets. With this collaboration, we hope more people will realize that you don’t have to spend a lot to enjoy great food at a chef-driven concept like this, explains Mr. Quejada.
Starting November 16th, foodies can enjoy Chef Gino’s new Bida creations in all branches of Kuya J nationwide for dine-in or to-go. These dishes will also be available for delivery through www.central.ph/eats.

For updates, follow Kuya J Restaurant on Facebook and Instagram (@KuyaJResto) and use the hashtags #ChefGinoxKuyaJ and #NewBidaDishes.




Thanks for reading my blog and feel free to leave comments.
To get the latest update, follow me on my social media accounts.
  • Wednesday, November 23, 2022

Kuya J X Chef Gino Gonzalez - A Fine Dining Experience That Won’t Break The Bank


Chef Gino X Kuya J
A Fine Dining Experience That Won’t Break The Bank

 

It used to be that when we hear “fine dining”, a lot of us find it automatically intimidating and expensive. Lately, the triumphant revival of our local cuisine has led to an outpour of support for Filipino restaurants within and outside the country. This also started a wave of start-up restaurants, including fine dining establishments, celebrating the unique deliciousness and boldness of our local flavors.

With this in mind, Kuya J Restaurant partnered with renowned chef, culinary consultant and instructor Gino Gonzalez to reimagine Kuya J from being a casual dining restaurant and elevating its cuisine by providing a chef-driven five-star dining experience without costing an arm and a leg. 


Kuya J collaborates with Chef Gino Gonzalez
Enjoy this new chef-inspired menu starting November 16th


At the end of the day, we want to make our customers happy no matter what background or lifestyle they come from,” shares Mr. Roy Quejada, Group COO of Kuya J Restaurant. “Everyone is welcome at Kuya J and we are glad to have found the perfect partner in Chef Gino who understood and executed our vision exceptionally well.

Chef Gino, who is also the son of the equally talented and famous chef Gene Gonzalez, used his expertise as the Culinary Arts Director and head of the Research & Development (R&D) Department at the Center for Asian Culinary Studies (CACS) to develop a new selection of dishes that you can enjoy with your friends and family.

Pataron

Patis Chicken Skin

For the new appetizers, Chef Gino created Pataron - pata and chicharon in one sinfully delicious bite featuring crunchy pieces of Kuya J’s signature Crispy Pata served with Chili Tuba Dip, whose perfect level of tanginess will complement the Crispy Pork. The Patis Chicken Skin is another perfect way to start any meal. The marinated chicken skin is fried until delightfully crunchy and served with a fish sauce-infused dip to complement its deep-fried goodness.

Spicy Hipon sa Aligue

Pinandan na Manok

For the mains, the intoxicatingly aromatic Pinandan na Manok features chunks of boneless chicken marinated in his proprietary concoction then wrapped in pandan leaves to impart the freshness of the leaves before being fried ‘til golden, juicy, and fragrant; the Spicy Hipon sa Aligue is an indulgent seafood affair with pieces of shrimp swimming in mouthwatering aligue sauce with a hint of spiciness before being topped with crispy garlic, fried shallots, and spring onions; the eye-catching Tamarind Squid is Chef Gino’s way of combining the timeless combo of sweet and sour flavors with just a little bit of heat; lastly, if you love Kuya J’s Sinigang na Tadyang ng Baka, you’ll love Chef Gino’s Crispy Tadyang ng Baka served with house-made sweet potato chips. This new must-try dish uses beef ribs slow-cooked to juicy perfection before being deep-fried until delightfully crunchy, making it the ideal partner for warm steamed rice. This unique dish will surely satisfy any craving and impress any diner.


Tamarind Squid
 
Crispy Tadyang ng Baka

 

Aside from Chef Gino’s exclusive creations, Kuya Restaurant has also revamped their iconic Crispy Pata. While improving on perfection is nearly impossible, their team managed to make it juicer and crispier than before. Enjoy more crunch with every juicy bite of their best-selling Crispy Pata with its usual house-made atsara and soy sauce-based with tuba, sugar, and local chili on the side.

A meal wouldn’t be complete without ending on a sweet note. That’s why Chef Gino pulled out all the stops to create sweet treats for groups as well as solo diners.

Banana Turon con Leche
Coco Ginumis

For those who are looking for desserts to share, diners can enjoy the Banana Turon con Leche, which takes turon on a whole new level - filling it not just with bananas, but with creamy leche flan as well. The crisp turon sits next to a scoop of coconut milk shaved ice drizzled with peanut butter cream and served with muscovado syrup on the side. Another dessert that’s good for sharing is Coco Ginumis, a light and refreshing treat made with coconut milk shaved ice topped with gulaman (jellies), muscovado syrup, and crispy pinipig. Lastly, Chef Gino also made Lecheroon, every dessert lover’s dream realized in a layer of house-made macaroons nestled on a bed of house-made vanilla sauce then topped with a generous layer of calamansi-infused flan.
Lecheroon

We want to help change people’s minds. We want to offer elevated Filipino food, a better dining experience, without sacrificing people’s budgets. With this collaboration, we hope more people will realize that you don’t have to spend a lot to enjoy great food at a chef-driven concept like this, explains Mr. Quejada.
Starting November 16th, foodies can enjoy Chef Gino’s new Bida creations in all branches of Kuya J nationwide for dine-in or to-go. These dishes will also be available for delivery through www.central.ph/eats.

For updates, follow Kuya J Restaurant on Facebook and Instagram (@KuyaJResto) and use the hashtags #ChefGinoxKuyaJ and #NewBidaDishes.




Thanks for reading my blog and feel free to leave comments.
To get the latest update, follow me on my social media accounts.

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