Sony Expands its 4K High Dynamic Range TV Line-up with the BRAVIA OLED A1 Series, 
for an Unparalleled TV Viewing Experience

TV Viewing will never be the same again as Sony Philippines introduces the new 4K High Dynamic Range (HDR) television series designed to deliver an exceptional brightness range and higher contract.  The new BRAVIA TV’s make the best use of 4K HDR content with the combination of their unique image processor and display device technologies.

The world of HDR has been greatly expanding with the advent of video streaming services, 4K HDR Blue-ray, and recently with PlayStation4 gaming.  Now more than ever before, accurate image processing is playing a crucial role in delivering a dazzling picture according to the filmmakers’ or game developers’ intentions.

In order to provide a wider selection of 4K HDR displays, Sony brings in the 4K HDR OLED TV as the BRAVIA OLED in 65” and 55” Class Models.  The A1E series offers a totally new visual experience with combination of superior picture quality of OLED, with its unique cutting edge form factor.

“Sony is always at the forefront of innovation and we lead the future of television by bringing the new range of 4K HDR TV’s, especially the Sony BRAVIA OLED TV.  We want to elevate TV viewing experience and bring reality right in the comfort of your own home, with enhanced brightness and contrast features.  The colors are more vivid and the sounds are clearer than ever before.  Your TV experience with Soy will be unbelievable, and it will change the way you view TV,” said Nobuyoshi Otake, President and Managing Director Sony Philippines.

Nobuyoshi Otake, President and Managing Director Sony Philippines.
He added, “Thanks to OLED’s over 8 million self-illuminating pixels, the A1E series brings a significantly enriched visual experience with unprecedented black, authentic color, blur-less image and a wide viewing angle.  The X1 Extreme precisely controls the tremendous number of pixels and extends the capability of OLED to deliver an exquisite 4K HDR picture.”

BRAVIA OLED’s innovations do not end with incredible picture performance.  The A1D series is the world’s first large screen TV which can emit its great sound from the screen itself. Taking advantage of the OLED’s backlight-less structure, Sony developed a new Acoustic Surface technology which can emanate sound directly from the screen itself.  This allows a perfect unification of picture and sound unattainable by conventional TV’s.  IT produces a wide sound and image synchronization even off to the sides.  Together with OLED’s exceptionally wide viewing angle, the A1E series offers unmatched visual and aural experience regardless of viewing position.

The Acoustic Surface technology leads to the cutting-edge design of the A1E series by doing away with conventional speakers usually located around the TV.  The result is unique stand-less form factor with no distraction from the picture.

The new A1E series will additionally support Dolby Vision, the HDR format from Dolby Laboratories, which when paired with Sony’s unique technologies further enrich the visual experience.

A TV can also be a work of art in the living-space context, Sony has brought that idea to fruition with a new, innovative TV design for the A1E series that inhabits the space with an artistic ambiance.  As Sony started formulating concepts for a simple, minimalist aesthetic in the One Sale mold, the OLED display technology has put all the different functions with the screen itself-and that would eliminate the need for distinct elements like speakers, a bezel, or a stand.

For the audio, the sound is incorporated into the screen using new sound technology that generates sound through vibrations in the display itself, consolidating the visual experience and the aural experience into a single slate.  The TV has sleek, natural presence in wall mounted configurations so the overall structure was kept with a primary display slate and a support plate on the back.

Ultimately, Sony continues to bring excitement to customers through the enrichment of visual expression by incorporating a powerful mix of display device technologies with its own image processing technology.

The future of TV is Sony and with the BRAVIA OLED, you will never look at TV the same way ever again.

xoxo, Aci Girl
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