Makati City, Philippines – The province of Bohol shows how it defiantly rose from the rubble as it introduces “Visit Bohol 2015,” a year-round tourism campaign that aims to revitalize its image and entice more visitors to come to Bohol.
Launched under the leadership of Gov. Edgar Chatto, “Visit Bohol 2015” seeks to position the province as a top-notch tourist destination with its amazing natural attractions and its friendly and honest people.
Hosted by Giselle Sanchez
The tourism campaign kicked off via a three-day Bohol Travel Fair at the Glorietta Activity Center in Makati City, starting today untilJanuary 11, 2015. Organized by the Bohol Provincial TourismCouncil Inc. under Atty. Lucas Nunag, the travel fair gathered togetherall major players in the Bohol tourism sector with a single-mindedobjective of providing a strong boost to Bohol’s tourism industry.
“For years, Bohol has always been in the hearts of every Filipino, not only as an eco-cultural tourism landmark but as a home to a number of our country’s pride. As we felt how our kababayans share our grief during the devastating catastrophe that hit our province, we now feel the surge of support as we pave the road to recovery and come back in the tourism map. With Visit Bohol 2015, expect a much better and bolder Bohol – ready to welcome all of you to our beautiful province. We invite you tovisit and be awed not just by the wonderful sites Bohol has to offer,but also by the endearing graciousness, hospitality andtrustworthiness of Boholanos,” says Governor Chatto during the openingceremonies of the Bohol Travel Fair.
The launch event, which was supposed to be held on December 8 to 10,2014, was rescheduled due to super typhoon Ruby that slammed parts ofthe country. Now the campaign is going full blast and ready to enticeresidents and tourists to visit Bohol.
Bohol is known for its awe-inspiring “Chocolate Hills,” rustic andcenturies-old churches in Baclayon and Loboc, the ever-lovable“tarsier,” and of course, the never-ending smiles and hospitableculture of its people. Aside from that, Bohol boasts of having some ofthe best white-sand beaches in the world like those in Panglao andAnda, and is fast gaining ground as a top eco-cultural tourism spotbecause of its numerous mystical cave sites, serene rivers, enchantingwaterfalls and mangroves, spellbinding marine sanctuaries and divingsites, and adventure-oriented attractions.
“Our dream is to make Bohol a tourism superpower and top holidaydestination. With the help of our partners and other significantstakeholders from the public and private sectors, we believe this is
achievable,” adds Governor Chatto.
Other partners for “Visit Bohol 2015” include the United States Agencyfor International Development through its Advancing PhilippineCompetitiveness Project (USAID-COMPETE), the Department of Tourism(DOT), the United Nations-World Tourism Organization (UN-WTO) and thePacific Asia Travel Association (PATA), plus local tourism businesses,Ms. Gloria Steele, USAID Mission Director for the Philippines, and DOTSecretary Ramon Jimenez Jr., who is also one of the keynote speakers,are among the many dignitaries at the event.
For the Bohol Travel Fair, Bohol also partnered with AirAsia, theleading budget airline in the region, as its exclusive airlinepartner. AirAsia, awarded by Skytrax, the world’s most prestigiousairline and airport review and ranking site, as the world’s BestLow-Cost Carrier for six consecutive years, offers unbelievable,year-round low fares for its Manila-Tagbilaran and Manila-Cebu flights
to attract more visitors to the province.
Aside from the low seat prices, also up for grabs at the “Visit Bohol2015” travel fair are at least 60 percent discount in accommodations, tour packages and other travel essentials, plusvarious indigenous Boholano products. To provide entertainment, travel fair visitors willbe serenaded by the heavenly voices of the world-famous Loboc Children’s Choir, who will sing popular and classic music via a miniconcert every night for the duration of the three-day event.
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